How to collect product words and problem expressions that clients actually use
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How to collect product words and problem expressions that clients actually use

Lectures to preserve the true language and context of clients, prepare original evidence for the expansion of keywords, provide operational steps, examples of application and acceptance points, and help foreign trade factories and B2B teams conduct web-based SEO exercises.

Pre-referenced information: List of issues 15, Risk information 16 and client representations published or authorized.

Mandate: To preserve the true language and context of the client and prepare original evidence for the expansion of keywords.

Objective and readiness

会议活动中,多人围坐在桌旁交流并记录

The book collects product words and questions from the 15th question and 16th risk record to understand how the client finds the answer. The collection does not copy all the words of the chat to the table, but rather preserves the context of the expression, checking what product, task and stage it refers to and deciding whether to go into the keyword study.

Language recording fields: original expression, language and market, source, customer mode of operation, procurement tasks, product matching, technical confirmation, common interpretation and pending questions. Sources can be used for genuine inquiries, publicly available procurement information, client product pages and industry discussions. Private content is not directly available, and business and personal data are subject to access rights; search leads, such as search proposals, also indicate the nature of the source and cannot pretend to be a customer.

Method of operation

Collect first, then merge. The original expression is kept intact, and the name is unified to create a field to avoid editing and loss of the customer's actual term. The two terms appear to be similar and may represent different products; the same word may also be different in different markets. Please verify the object of the sale and technology, so that it is not possible to confirm the ambiguity.

The language of the question should be kept. For example, the client asks whether or not the order can be filled, how the drawing will be submitted, or whether the packaging will be adjusted.

Apply examples

In the application example, a work uniform dealer uses the name of the business uniform, work uniform, or a job dress. A researcher checks these expressions for the corresponding product range and records the target market and service tasks, which cannot be simply identified as all the synonyms. The customer trade word also retains only the part relating to the procurement of clothing and does not include all the business words of a hospital, hotel or building in the factory keyword.

The simulator needs of the plastic parts note may be described by using the name, type or problem of the old piece. The language list retains the numbering difference from the phenomenon, and the technicians check whether it is a product purchase or failure judgement.

Outputs and acceptances

This product is a sample of the client's language that follows and corresponds to the product, and it is written in the client's image and procurement question sheet. The receiving and inspection sample has a source, market, mission and state, with the original language separated from the common name.

The sample is presented to the 18th to create a portrait and as a source for expansion of the 22nd to 28th keywords. The new term is then verified and categorized, while the old term retains its correspondence and avoids confusion. The client language provides a basis for research on the website and ultimately uses the words and the pages that are built, which are to be judged by the key words repository and search intentions phase.

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