What should we do when rich media results disappear?
POST

What should we do when rich media results disappear?

What should be done to map out the basis of judgement, implementation methods, validation indicators and common risks when the rich media results disappear, helping to achieve more stable access, capture and efficient natural flows.

“How to sort out what should be done when data feedback from the rich media disappears” ultimately answers both the search and the operation deviations: whether the land page is easy to understand and whether access is a reasonable next step. Effective structured data represent only qualified and displays are still affected by queries, quality, equipment and system changes.

富媒体结果消失时应该怎样排查技术示意图,展示资格、模板变更、政策、时间线
Figure 70 What to do when the rich media results disappear: implementation diagram

Technically, it is necessary to confirm that the technology is effective and then to judge whether the land page, policy and search requirements have changed.

The implementation options are: to see enhanced reports and manual measures, to test real-time URLs, to compare template codes, visible content and recent releases, and to check item by item whether a specific functional guide has been violated.

Marks the date of disappearance and the extent of the query, so as to avoid the conclusion of the voucher-day cut-off, by combining the type of display and the algorithm status.

Repeated additions of additional irrelevant tags cannot be forced to recover, and hidden content tags may pose a risk. Therefore, SEO executives, content editors and operators should reset together to determine the next round of updates using real search words and client feedback, rather than simply continuing to add text based on tool recommendations.

At the maintenance level, `rich media data feedback' can be screened on a quarterly basis: randomly selecting old and new landing pages, checking that configurations, text, links, and data are still consistent with current operations. Search rules and product information will change, and the correct landing pages will need to be clearly updated.

In order to prevent the conclusion from remaining in the report, it is recommended that the eligibility and time lines be issued as acceptances and that the anomaly be judged by whom and how long it should be repaired. This way the new landing page follows the same standard, and the old landing page can be detected in time after the template changes.

Related content