The focus of this paper is not on pursuing a cut-off of the answers, but on creating a technical process that can be repeated and continuously updated. Around “How to assess the level of the GEO operation of the website with a maturity model?” the first step is to put the level of the GEO operations of the website with a maturity model back into the full process of the Team Governance Security and Road Map. GEO maturity can be assessed in terms of accessable basis, factual consistency, content evidence, cross-linguistic governance, monitoring attribution and organizational processes.
If the same fact appears on the web page, PDF and structured data, a primary data source should be specified. After changing the main data, other versions are generated or updated, and three are not manually maintained by different people.
The action is written in CMS and the business process, not only in the minutes. First, the evidence that must be met at each level is defined, then the core page sample is rated, then the minimum shortboard is pre-empted and the next review date is set.
Observation calibrations must be fixed. Semi-annual review and preservation of samples, scoring basis and rectification results. Samples are insufficient to record direction and should not be based on a single-day or one-time response to make a definitive conclusion. A common return to work is not an error of tool setting, but a maturity assessment of a single brand, which does not reflect technical and governance risks. The solution is to anchor key judgements into the release of the checklist and to have the reviewers sign to confirm them.
