Should a LinkedIn connection invitation include a postscript? What should I write in the postscript?
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Should a LinkedIn connection invitation include a postscript? What should I write in the postscript?

Qixing Global analyzes the common reasons why LinkedIn connection invitations should include a postscript, what should be written in the postscript, the troubleshooting sequence, implementation methods and core indicators, helping individual SOHOs, internal to external factories and foreign trade teams to improve the customer accuracy and effective business opportunities actively developed by LinkedIn.A common problem is that writing a postscript into a long company introduction or asking for an order directly creates pressure before a relationship is established.

Should a LinkedIn connection invitation include a postscript? What should I write in the postscript?
Should a LinkedIn connection invitation include a postscript? What should I write in the postscript?

This problem is easy to be misjudged, because the platform data only shows the behavior and will not directly tell you the purchasing intention behind the behavior.The common root cause is that writing a postscript into a long company introduction or directly requesting an order will create pressure before establishing a relationship and needs to be verified with real customer information.

It is recommended to extract the latest 20 to 30 interactors, visitors or leads, check the country, company, position, industry and demand, and classify them into three categories: target, possibly relevant, and obviously invalid.The goal of stranger development is not to sell with the first message, but to quickly understand the basis for contact, relevant value, and low-pressure next steps, while strictly respecting the platform's invitation and message rules.The sampling results can help determine whether the content, audience, or acceptance should be changed.

The next step is to only explain why you noticed the other party and a common business relationship. Do not promise a false relationship or sell immediately. Verify the company and role first, choose follow, interact, invite, ordinary message or InMail path, and then use the reason for contact, business scenario, evidence and a question to complete the first contact.Complete the full link check.Every time you make a change, you must clearly state what kind of invalid people you want to reduce and what kind of target customers you want to increase. You can't just write unverifiable goals like "improving results."

The platform layer looks at the invitation acceptance rate, InMail or message response rate, effective response rate, negative feedback, data access and demand confirmation rate, while the business layer looks at the target acceptance rate and negative feedback with or without postscript.At the same time, record the first response time and next step results, because no matter how accurate the clue is, if no one follows up in time, it will be misjudged as a poor channel quality.

It is recommended to look at trends every week, make decisions every month, and review strategies every quarter.Only when continuous data and sales feedback support both, can active development investment be expanded; if the two conflict, first unify the effective lead standards, and then discuss the quality of the channel.

When this question is implemented, you can first verify it with a small group of real target accounts: just explain why you noticed the other party and a common business relationship, do not promise a false relationship, and do not promote it immediately.After execution, don’t just judge based on your feelings, but compare the target acceptance rate and negative feedback with and without postscript; at the same time, save the customer identity, version, date and subsequent sales results to avoid mistaking accidental replies for replicable methods.

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