There is no uniform answer to this question for all industries, but it can be determined by a set of verifiable methods. In the case of “how the cover sheet describes products, markets and core advantages at the same time” the German technocrat will not enter the procurement process because the post is good, and he will need a limited time to confirm whether the product is applicable and whether the supplier is credible.
Check the front screen of the mobile end with the perspective of a stranger: can he identify you in 10 seconds, what you supply, what you serve, and where you go next? The team can start by collating existing material, removing unverifiable slogans, and re-organizing it as a fast-tracking entry for overseas buyers, harmonizing the company's identity, product range, mode of contact, authentication and updating.
In particular, attention should be paid to the quality of the budget cover line, which will make surface data better, while reducing the efficiency of subsequent sales. Information that cannot be verified is not packaged as a matter of fact.
